Alex Aspinall

Alex is our marketing director, working across both the Human Made agency and Altis. He's responsible for ensuring word gets out about all the amazing things we do at Human Made, spending focusing on our commercial growth, bolstering our reputation in the enterprise WordPress space, and bringing to life the unique people-centric way we do operate at Human Made. When he's not working you can find him in the hills of the Peak District, usually on a bike!

Articles

  • Why WordPress is the smart choice for enterprise in 2025

    Why WordPress is the smart choice for enterprise in 2025

    The latest State of Enterprise WordPress report confirms what we at Human Made have long known: WordPress is an enterprise-grade CMS that’s scaling, delivering ROI, and powering some of the biggest brands in the world. The SOEW report provides compelling evidence that WordPress isn’t just keeping pace – it’s leading the way. Let’s dive into…

  • Replay: WordPress for Enterprise event

    Replay: WordPress for Enterprise event

    On Thursday 18th January we heard how household-name brands like Harvard University Gazette, Google, The Times, PMC and more were using our favourite open source platform. These were stories straight from the people behind some of the most complex, interesting, and sophisticated enterprise WordPress builds on the internet today. It was definitely one to remember…

  • HM hot take: State of Enterprise WordPress report

    HM hot take: State of Enterprise WordPress report

    We were excited to see the publication of the first ever State of Enterprise WordPress report earlier this week. Spearheaded by our friends over at Big Bite, the research provides a fantastic picture of how WordPress is viewed by its enterprise users from around the world.   We aren’t going to provide a blow-by-blow account of…

  • Embracing AI: why starting small is the secret to success

    Embracing AI: why starting small is the secret to success

    Over the last year we’ve been at the forefront of embracing the arrival of AI in the WordPress space, and we’ve learnt a lot along the way… Whether it’s by building new tools in the open, hosting, sponsoring, and speaking at events, or in the work we’ve been doing with clients and partners, AI has…

  • Enterprise WordPress Survey: Have your say!

    Enterprise WordPress Survey: Have your say!

    Announcing the industry’s deepest dive into enterprise WordPress use Complete the survey now! From humble origins as a platform for bloggers, WordPress has transformed into the world’s most prominent Content Management System (CMS), favoured by major corporate organisations, with household names like The Times, Vogue, and even the White House and NASA now relying on…

  • Maximising ROI on marketing spending with AI

    Maximising ROI on marketing spending with AI

    Enterprises globally are experiencing a seismic shift in the way marketing budgets are allocated and evaluated, courtesy of AI’s unparalleled analytical capabilities. As we delve into the impact of AI on marketing within enterprise organisations, a pivotal area to focus on is its ability to maximise return on investment (ROI) in marketing spend. AI across…

  • How to write a great RFP

    How to write a great RFP

    A Request for Proposal (RFP) can be a key element of the process for finding a new WordPress agency, especially if the project is large or complex. But not all RFPs are equal. The better your RFP, the happier you’ll be. A good RFP can save you time, making it easier for you to shortlist…

  • How to choose the right enterprise WordPress agency

    How to choose the right enterprise WordPress agency

    Selecting a new WordPress agency to develop your website is a massively important decision, particularly given the complexity that comes with enterprise-size sites. The demanding technical requirements, large migrations, and advanced security requirements aren’t something every agency can handle. That’s why it’s important to ensure you’re making the right decision, and asking the right questions,…

  • Everyone is a marketer

    Everyone is a marketer

    Recently I was lucky enough to experience my first Human Made/Altis company retreat. We went to Athens for a week, and it was great. The main highlight was undoubtedly getting to meet everyone face to face, many for the first time, and generally hanging out and spending time with people. I realise now how essential…

Case Studies