Industry report
How digital publishers must adapt in the era of constant change
What macro trends will be impacting enterprise WordPress in the year 2023? Human Made experts explore six key trends all enterprise leaders should get ahead of this year.
This form may not be visible due to adblockers, or JavaScript not being enabled.

Download the report to find out how we see key macro trends impacting enterprise WordPress in 2023, such as:
- Budgets being impacted by economic headwinds
- The rise of containerised apps
- Skills shortages in the tech space
- A renewed focus on quantifying value from tech spend


2023 will see enterprise and WordPress become even closer
Enterprise brands from around the world rely on WordPress to deliver amazing digital experiences via primary and secondary websites, benefitting from unmatched levels of scalability, flexibility, security, and data-ownership.
There are already plenty of reasons why the world’s biggest banks, technology companies, and media organisations choose WordPress, but what’s coming down the road to make the choice of CMS even easier?

There are exciting things to come for big WordPress…
As we look ahead to 2023, it’s clear that the world of business is facing some challenges.
Economic headwinds are making it tough for companies to focus on long-term brand building, and many businesses are feeling the pressure to prioritise short-term gains over long-term growth.
But we believe that there’s still plenty of opportunity out there, especially for companies that are willing to invest in customer experience. That’s why I’m really excited about the potential for WordPress to drive innovation and success for enterprise in the year ahead.

Tom Willmot
CEO, Human Made
Latest and Greatest
Read our latest blog articles
Learn the latest and greatest in WordPress site building. We’re offering tutorials, tips and tricks, and video walkthroughs on our blog.
-

The Human Made Awards 2026
As a globally distributed company, our work typically happens across time zones, async, on video calls, and in pull requests. We love working this way; it means we can build the best teams possible. But it does come at the expense of face-to-face time with other Humans.That’s why our annual company-wide retreat is always such…
-

Human Made retreat roundup – Croatia 2026 🇭🇷
It had been nearly two years since we were last on retreat together in Greece, which, in a company like ours, feels like a very long time. Last week, we brought Human Made back together again, this time on the Croatian coast, surrounded by mountains, sea air, and the kind of setting that invites both…
-

AI is changing publishing. Most platforms aren’t ready
AI is already part of how enterprise teams work. Quietly in some places, more visibly in others. Editors use it to summarise long-form content. Marketers lean on it for campaign copy and optimisation. Content teams use it to analyse performance and spot gaps. What started as experimentation has moved into daily workflow faster than most…