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WordPress for Enterprise

  • Why trust is built on exit, not lock in

    Why trust is built on exit, not lock in

    For years, the enterprise CMS conversation has treated lock in as a feature. Proprietary platforms promise stability by owning the stack end to end. Integrations are gated. Extensibility comes at a premium. Exit paths quietly disappear over time. The assumption is simple. If leaving is hard enough, customers will stay. But in an increasingly complex…

  • 7 ways to get the most out of WordPress in 2026

    7 ways to get the most out of WordPress in 2026

    For a long time, enterprise teams have been stuck with an uncomfortable trade-off. In 2026, WordPress breaks it. You could scale fast, but only by accepting rigidity, brittle tooling, and a growing maintenance burden. Or you could stay flexible, at the cost of control, consistency, and long-term sustainability. That false choice has shaped how digital…

  • Accelerate: What happens after launch?

    Accelerate: What happens after launch?

    Most websites have a launch moment. Very few have a second act. A new site goes live, everyone celebrates, and then it slowly becomes a digital museum. The homepage stays the same. The hero message gets stale. The CTA keeps asking the same question, even when the business has moved on. Not because teams don’t…

  • How Personalised Is Your Digital Experience, Really?

    How Personalised Is Your Digital Experience, Really?

    Personalisation has become one of those words everyone uses, but few people agree on what it actually means. For some teams, it means showing “related content” or surfacing what is trending. For others, it is about tailoring experiences to individual users across visits, devices and channels. Both approaches get labelled as personalisation, even though they…

  • 5 Key Takeaways from the 2025 State of Enterprise WordPress Report

    5 Key Takeaways from the 2025 State of Enterprise WordPress Report

    The 2025 State of Enterprise WordPress report offers one of the clearest pictures yet of how large organisations are using WordPress to deliver at scale. The findings reveal a platform maturing in capability, broadening in adoption, and steadily gaining influence inside enterprise technology stacks. For teams navigating digital strategy, this year’s report provides valuable insight…

  • WordPress 6.9: The Collaboration Release That Changes Everything

    WordPress 6.9: The Collaboration Release That Changes Everything

    WordPress 6.9 arrives on December 2, 2025, and it’s not just another incremental update. This release marks the beginning of Phase 3 of Gutenberg—the collaboration phase—and introduces features that fundamentally reshape how teams work together in WordPress. At the heart of this release is Notes, a feature we’re particularly proud to see land, given that Human…

  • The AI Readiness Report: 5 key takeaways

    The AI Readiness Report: 5 key takeaways

    The research report ‘Are you Ready for AI?’ – a collaborative project between Human Made and WordPress VIP – unpacks a data-driven look at how enterprise marketing and technology teams are preparing for the AI-native future. Drawing on insights from 99 senior digital leaders across major enterprise organisations, it provides a practical benchmark to help…

  • Introducing Accelerate: Redefining Experimentation in WordPress

    Introducing Accelerate: Redefining Experimentation in WordPress

    For more than two decades, WordPress has powered the web by making content creation simple, flexible, and open. Yet as digital experiences have evolved, the way businesses think about their websites has changed.  Marketers no longer think in pages and posts; they think in campaigns, audiences, and offers. They expect their content tools to integrate…

  • The Hidden Cost of Digital Fragmentation

    The Hidden Cost of Digital Fragmentation

    Digital teams today have more tools than ever before. There is a platform for every channel, a system for every workflow, and a service for every new idea. At first, this feels like progress. Each tool promises speed, efficiency, or autonomy. Over time, though, these decisions begin to add up. What once felt empowering can…

  • 6 reasons why enterprises migrate to WordPress

    6 reasons why enterprises migrate to WordPress

    When global brands, leading publishers, and public institutions are replatforming, one name consistently rises to the top: WordPress. Powering more than 40% of the web, WordPress has long since outgrown its origins as a blogging platform. Today, its flexibility, scale, and editorial focus make it a compelling choice for organisations that need more control over…

  • Mastering accessibility: Tools & workflows that work

    Mastering accessibility: Tools & workflows that work

    There are many different ways to use the web besides a mouse and a screen. Users navigate for example with a keyboard only or with their voice. For all the different ways to understand and to interact with a website, it is necessary that the content, design and code is properly set up. In this…

  • How AI summaries are changing web traffic patterns

    How AI summaries are changing web traffic patterns

    Search has always been the lifeline of the open web. But lately, something has shifted. Readers are still searching, but they’re no longer clicking. AI summaries are offering instant answers on the search results page, and websites are starting to feel the sting. What’s happening to web traffic? AI-generated overviews and summaries are eating into…